Elizabeth Henson

179: The Four-Step Framework to Aligned Pricing

2/19/2025

Date

179: The Four-Step Framework to Aligned Pricing

Welcome back to the Messy Success Podcast! In this episode, Elizabeth breaks down her four-step process for pricing your offers with clarity and confidence. Whether you’re a coach, creative, or service provider, setting the right price can feel overwhelming—but it doesn’t have to be!

Elizabeth walks through:

✔️ How to determine a sustainable hourly rate

✔️ Why factoring in your energy and time is crucial

✔️ Understanding the true value of your deliverables

✔️ Trusting your intuition to set aligned prices

She also dives into why pricing is a key part of your messaging and how to attract dream clients who say “yes” before you even pitch. If you’ve ever second-guessed your prices or struggled to feel confident in your rates, this episode is packed with insights to help you feel empowered in your pricing strategy.

SHOW NOTES:

03:12 The first step to confident pricing

06:45 Understanding your energy investment

10:22 How to assess true value

14:05 Aligning pricing with your intuition

17:30 Messaging your pricing effectively

21:15 Attracting clients who pay without hesitation

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