In this episode of the Messy Success Podcast, Elizabeth unpacks the nuances of selling in peer-based spaces—like masterminds, memberships, and group programs. She shares her personal beliefs around respectful marketing, explains why peers are witnesses to your evolution (not your leads), and how clarity, leadership, and alignment will always do the heavy lifting. This episode is perfect for entrepreneurs looking to deepen relationships, maintain boundaries, and still sell effectively.

SHOW NOTES:

00:00 What is peer-to-peer selling?

05:08 When pitching in communities goes wrong

09:22 How to ethically buy from peers

13:55 The danger of scarcity and misaligned selling

17:03 Attracting clients without pitching in the room

20:24 Who you should actually be selling to

24:12 How to lead and still protect your space

29:55 The real goal: reputation, leadership, legacy

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LINKS MENTIONED IN THIS EPISODE:

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