
2/18/2026
224: The Ego Death No One Talks About in Business
Welcome back to the Messy Success Podcast…What if getting sick is not just about being sick? In this episode, Elizabeth shares a reflection on coming off a powerful January, stepping into unexpected expansion for 2026, and then being taken down hard by the flu. What unfolded wasn’t just a physical pause. It became an identity shift. Elizabeth explores the idea of a shamanic death or ego death, not in a dramatic or mystical way, but in a grounded, real-life leadership way. The version of you built around control, productivity, proving, and safety cannot always come with you into the next level of growth. This episode is for the business owner who feels the tension between who they have been and who they are becoming. For the leader navigating visibility, expansion, price increases, identity shifts, and the discomfort that comes with outgrowing old patterns.
SHOW NOTES:
02:15 Elevate and collaborative growth
03:10 What is a shamanic or ego death
04:40 When productivity disappears
06:00 The mastermind and unexpected expansion
07:00 Shedding the old identity
08:20 The breakdown before the breakthrough
09:25 Visibility and being liked
10:30 My business won’t break from taking a break
11:53 The comeback feels slower than expected
12:45 Letting leader Liz drive the bus
14:16 Your next step and live coaching invitation
CONNECT WITH ELIZABETH:
Hang out on Instagram
Work with Elizabeth
Book a Free Marketing Powercall
LINKS MENTIONED IN THIS EPISODE:
Get your 2026 Elevate & Inspire Ticket
Join the waitlist for Elevate and become the next version of yourself
Take the Marketing Action Quiz