Welcome back to the Messy Success Podcast. Elizabeth sits down with messaging strategist, storytelling expert, and fractional CMO Alisa Kay, a featured speaker at Elevate and Inspire. Known for blending psychology, AI strategy, and narrative frameworks, Alisa helps established coaches and service providers turn their expertise into premium positioning and sustainable revenue. This conversation goes far beyond AI. It is about leadership, ownership, burnout, and what it really takes to build a business in a rapidly shifting market. If you know things have changed and you are ready to lead differently, this episode will meet you there.

SHOW NOTES:

05:29 From Ukraine to entrepreneurship

11:31 The burnout wake up call

14:31 Falling into funnels by accident

18:42 Why clients do not implement

21:51 Delegation vs abdication

23:12 Your real job as CEO

29:47 Radical accountability in sales

32:49 The market has shifted

34:12 The three to five year vision debate

38:09 Building real community

40:08 Cloning your genius with AI

44:27 What AI can actually do

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LINKS MENTIONED IN THIS EPISODE:

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